LATEST LISTENER SURVEY Wondering Where You Get The Most Bang For Your Radio Advertising Dollars? KFMJ IS KETCHIKAN'S MOST LISTENED-TO RADIO STATION! Eastlan Resources conducted a survey of members of the public in the Ketchikan Area in Summer 2005. The results of the survey are presented below:
ADULTS

 
Mon-Fri ......6a-7p......Age 12-64

RANK
CALL LETTERS
CUME* PERSONS
AQH** SHARE

--------

-------

-------

 -------

1

KFMJ

4,399

24.5

2

KGTW

3,415

19.1

3

KTKN

1,907

10.0

 
Mon-Fri......6a-7p......Age 45-64

RANK
CALL LETTERS
CUME* PERSONS
AQH** SHARE

-------

-------

-------

-------

1

KFMJ

1,797

24.5

2

KGTW

995

19.0

3

KTKN

711

9.6

 
Mon-Fri......6a-7p......Age 18-64

RANK
CALL LETTERS
CUME* PERSONS
AQH** SHARE

-------
-------
-------
-------

1

KFMJ

3,965

25.1

2

KGTW

2,614

17.4

3

KTKN

1,683

10.3

 
Mon-Fri......6a-7p......Age 50-64

RANK
CALL LETTERS
CUME** PERSONS
AQH** SHARE

-------

-------

-------

-------

1

KFMJ

1,173

21.8

2

KGTW

609

17.3

3

KTKN

515

11.7

 
Mon-Fri......6a-7p......Age 25-64

RANK
CALL LETTERS
CUME* PERSONS
AQH** SHARE

 -------

 -------

 -------

-------

1

KFMJ

3,575

26.1

2

KGTW

2,005

15.4

3

KTKN

1,643

11.0

 
Mon-Fri......6a-7p......Age 55-64

 RANK
CALL LETTERS
CUME* PERSONS
AQH** SHARE

-------

-------

-------

-------

1

KGTW

384

21.8

2

KTKN

488

16.5

3

KFMJ

466

12.0

 
Mon-Fri......6a-7p......Age 35-64

RANK
CALL LETTERS
CUME* PERSONS
AQH** SHARE

-------

-------

-------

-------

1

KFMJ

3,134

29.3

2

KGTW

1,523

16.2

3

KTKN

1,077

9.1
Other demographic data (just as impressive) is available by contacting KFMJ's Advertising Representatives.

* Cume Persons: The total number of defferent persons who tune to a radio station during the course of a day-part for at least 5 minutes.

**AQH Share: The average number of persons listening to a particular station for at least five minutes during a 15-minute period expressed as a percentage of the pupulation being measured.

Data: Copyright 2005 Eastlan Resources.